Creating a brand that brings emotion and connection to your world. The future of luxury home.

From the foundation of Mesh Home, we developed a new consumer brand that transforms your space into a living, breathing, smart home experience. Originating from the vast symphony of sounds and harmonies, ORO took inspiration from an orchestra. Embodying a sense of meticulous organisation and harmonious synchronisation.

We created the brand name and identity, with a symbol that represents the many movements and waves of life. A single shape, that builds and shapes around itself. Representing a connected world with you at the centre. The new identity was rolled out across web, app, digital and ooh.