This season, I’m unlearning the answers
Alistair Schoonmaker, Co-founder and MD at Ultra, on adopting a ‘find the right questions’ mindset.
As the back-to-school season kicks off, BITE asks industry leaders what they are committed to unlearning. Alistair Schoonmaker, Co-founder and MD at Ultra, is unlearning clients coming with answers and adopting an ask the right questions mindset.